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Pineapple Dating: The Gen Z Trend That’s Sweet, Spiky, & A Little Bit Spicy

Pineapple dating trend

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Not to be dramatic, but keeping up with dating trends these days feels like a full-time job—from throning and floodlighting to whatever new emotional calculus is trending by lunchtime.

Between analysing text tone like it’s a graduate thesis and decoding cryptic emojis in Hinge bios, romance in the modern world has become part social experiment, part storytelling, part survival.

And now, just when we thought we’d seen it all—pineapple dating, a trend born in Spain, quietly entered the chat.

At first glance, it sounds like something plucked from a summer cocktail menu or a slightly-too-sentimental Etsy print.

But don’t be fooled. This one’s more layered than it looks.

What Is The Pineapple Dating Trend?

The trend first sparked real traction in Spain, thanks to an Instagram breakdown from Ana G. (@_anagildersleeve), who boldly declared: “The pineapple is changing the dating game in Spain.” And she wasn’t exaggerating.

Here’s how it works: between 7 and 8 P.M. at Mercadona—a popular Spanish supermarket chain—single people looking for love (or a well-timed flirt) head to the grocery store, place a pineapple upside down in their trolley, and casually make their way to the wine aisle.

If they spot someone else doing the same—and there’s mutual interest—they bump carts. Literally. It’s a real-life meet-cute in the most millennial-meets-Gen Z setting possible. Equal parts low-stakes and wildly theatrical.

It didn’t take long for the ritual to catch on, spreading from Spain’s grocery aisles to TikTok screens around the world—where the hashtag #pineappledating has already racked up over 239,000 views and counting.

But as with many trends that go viral, its meaning has already started to evolve.

Why A Pineapple?

Outside of its Iberian origin story, the pineapple has taken on a more abstract role in modern dating culture.

For some, it’s a light-hearted way of branding yourself as emotionally available—standing tall, staying sweet, and wearing your metaphorical crown.

It says: I’m open. I’m self-aware. I’m still hopeful.

In this sense, pineapple dating feels almost like a soft rebellion against all the emotionally confusing, algorithmically designed patterns we’ve been trained to accept. Using the 🍍 emoji in your profile might be a wink, a vibe, a signal that you’re skipping the games.

Pineapple dating trend

But scroll deeper into the trend (especially on TikTok or Reddit), and you’ll stumble into a slightly spicier backstory.

In certain circles—particularly in North America and cruise ship lore—the upside-down pineapple is a discreet symbol used by those in the swinger community.

So while one person may see the emoji as wholesome and charming, another might interpret it as an entirely different kind of invitation.

Welcome to dating in 2025: where context is everything and emoji literacy might just be a love language of its own.

Should You Try It?

If you’re in Spain (or planning a trip), by all means, test your luck at Mercadona. Just remember: pineapple upside down, wine aisle, 7–8 P.M. It might feel ridiculous, but then again… so did speed dating once.

And if you’re somewhere else? You can still channel the same energy.

Add a 🍍 to your profile (but maybe clarify the meaning, unless you’re intentionally going for mystery). Or treat it more as a mindset: sweet, bold, unafraid to be a little bit extra in the name of love.

Final thoughts

Pineapple dating may have started in Spain’s supermarkets, but it’s quickly become a symbol of something much bigger—our collective craving for connection, clarity, and a little romantic serendipity in a world that too often overcomplicates it all.

So next time you’re at the shop and pass the fruit aisle, you might find yourself wondering: is that just someone buying groceries—or are they looking for something a little sweeter?